20-second Sume avatar video, plus tier: $4.90 or $5.16
A 20-second Sume Avatar Video on the plus tier costs $4.90, or $5.16 with a product image. Rates $0.245/s and $0.258/s, read 2026-10-09.
Sume Avatar 1.0
Sume Avatar 1.0 by API: reusable avatars, talking video from a script, multi-scene and two-speaker videos, previews, B-roll, and Face Swap (Beta).
Start with: Introducing Sume Avatar 1.0
20-second Sume avatar video, standard tier: $3.68 or $3.88
A 20-second Sume Avatar Video on the standard tier costs $3.68, or $3.88 with a product image. Rates $0.184/s and $0.194/s, read 2026-10-09.
30-second Sume avatar video, max tier: $16.50 or $17.40
A 30-second Sume Avatar Video on the max tier costs $16.50, or $17.40 with a product image. Rates $0.550/s and $0.580/s, read 2026-10-09.
30-second Sume avatar video, plus tier: $7.35 or $7.74
A 30-second Sume Avatar Video on the plus tier costs $7.35, or $7.74 with a product image. Rates $0.245/s and $0.258/s, read 2026-10-09.
30-second Sume avatar video, standard tier: $5.52 or $5.82
A 30-second Sume Avatar Video on the standard tier costs $5.52, or $5.82 with a product image. Rates $0.184/s and $0.194/s, read 2026-10-09.
45-second Sume avatar video, max tier: $24.75 or $26.10
A 45-second Sume Avatar Video on the max tier costs $24.75, or $26.10 with a product image. Rates $0.550/s and $0.580/s, read 2026-10-09.
45-second Sume avatar video, plus tier: $11.03 or $11.61
A 45-second Sume Avatar Video on the plus tier costs $11.03, or $11.61 with a product image. Rates $0.245/s and $0.258/s, read 2026-10-09.
45-second Sume avatar video, standard tier: $8.28 or $8.73
A 45-second Sume Avatar Video on the standard tier costs $8.28, or $8.73 with a product image. Rates $0.184/s and $0.194/s, read 2026-10-09.
60-second Sume avatar video, max tier: $33.00 or $34.80
A 60-second Sume Avatar Video on the max tier costs $33.00, or $34.80 with a product image. Rates $0.550/s and $0.580/s, read 2026-10-09.
60-second Sume avatar video, plus tier: $14.70 or $15.48
A 60-second Sume Avatar Video on the plus tier costs $14.70, or $15.48 with a product image. Rates $0.245/s and $0.258/s, read 2026-10-09.
60-second Sume avatar video, standard tier: $11.04 or $11.64
A 60-second Sume Avatar Video on the standard tier costs $11.04, or $11.64 with a product image. Rates $0.184/s and $0.194/s, read 2026-10-09.
Avatar ad with a product image: 15 s at $0.194, $0.258 or $0.58 per s
A 15-second Sume avatar ad with a product image costs $2.91 at standard, $3.87 at plus, $8.70 at max, a premium of $0.15 over plain video.
Max-tier 60-second avatar video: the $33.00 balance reserve
A 60-second Sume avatar video at max reserves $33.00, or $34.80 with a product image. If the balance is short the API returns 402 insufficient_credits.
Avatar creation $0.95 over 20 ten-second clips: the per-clip cost
One Sume avatar handle used for 20 ten-second standard clips costs $37.75 in total, or $1.8875 per clip. The arithmetic, with plus and max tiers.
One 15-second avatar script in 9:16, 1:1 and 16:9: cost of all three
Rendering one 15 s script in three aspect ratios is three jobs: $8.28 at standard, $11.025 at plus, $24.75 at max. Aspect ratio does not change the price.
A 37-second AI avatar video: six Sume prices from $6.81 to $21.46
What a 37-second talking avatar video costs on Sume at standard, plus and max, with and without a product image, worked per second.
What $7.77 buys in AI avatar video on Sume: 42 seconds, or 14 at max
A $7.77 balance buys 42 s of standard avatar video, 31 s of plus or 14 s of max on Sume. Whole-second math for each tier, with and without a product image.
52 weekly 20-second avatar announcements: yearly cost by tier
A weekly 20-second avatar announcement for 52 weeks is 1,040 seconds: $191.36 standard, $254.80 plus, $572.00 max, plus one $0.95 avatar.
Recast 3 old 10-second clips with the face swap beta: cost by tier
Face swap beta reserves 15 seconds of the tier price per run, so 3 runs cost $8.28 standard, $11.025 plus, $24.75 max.
Make an AI avatar from a prompt, traits or a photo: $0.95 a call
Sume Avatar 1.0 creates a reusable avatar from a text prompt, structured traits or a reference image. All three cost the same flat $0.95. See the bodies.
Longest Avatar 1.0 video is 60 seconds: $11.04 on standard
A 60-second Avatar 1.0 talking video costs $11.04 on standard, $14.70 on plus and $33.00 on max. The cap, the product-image rate and a split plan.
Can a Sume avatar speak my own recording? Voice types explained
Avatar 1.0 talking video takes a script or per-scene voice blocks of type text or silence. What the docs list, what they do not, and how to plan a pause.
Avatar video with a product image: +$0.01 to +$0.03 a second
Adding a product image to a Sume Avatar 1.0 video raises the per-second rate by $0.01 on standard, $0.013 on plus and $0.03 on max. Totals at 15, 30 and 60 s.
One wrong sentence in an avatar script: what 5 re-renders cost
Changing a script means a new Avatar 1.0 job. Five full re-renders of a 20-second take cost $18.40 on standard, $24.50 on plus and $55.00 on max.
Griffin-Lite 26 of 54: error bars and a viewer test for avatars
Tavus says 48% of 54 people took Griffin-Lite for real. With 54 viewers the 95% range is 35% to 61%. A Python check and a test plan for Sume avatar clips.
A 170-word avatar script in 34-word sentences plans 70 s: refused
Why a 170-word script of five 34-word sentences needs 70 seconds in Avatar 1.0, past the 60-second cap, and how to split it into two 35-second videos.
Avatar script: 33 words = one 12 s clip, 34 words = two 7 s clips
A Sume Avatar 1.0 sentence of 33 words fits one 12-second clip. Add a 34th word and it splits into two 7-second clips. The numbers, with code.
A 58-word six-sentence avatar script becomes a 10 s and a 12 s clip
How Sume Avatar 1.0 plans a 58-word script of six sentences: 27 words in 10 seconds, then 31 words in 12 seconds, 22 seconds total, and why the cut falls there.
Five 20-word avatar sentences make five 8-second clips, not three
Why five 20-word sentences plan as five 8-second clips (40 s) in Avatar 1.0, and how pairing shorter sentences saves clips.
Avatar face swap Beta estimate: 15 seconds x tier = $2.76 to $8.25
Sume's Avatar Face Swap Beta reserves the 15 second source maximum at the Avatar Video tier rate: $2.76 standard, $3.675 plus, $8.25 max. What to check after.
One Sume avatar handle across talking video, TTS, stills and lip sync
A Sume avatar handle is accepted by talking-video, TTS voice selection, face-in-still images and the lip-sync routes. What each uses from it and what it costs.
Does Sume Avatar 1.0 speak Spanish or Korean? English only in code
The Avatar 1.0 talking-video prompt on main says English only. What that means for Spanish or Korean lines, and the audio-driven route to test instead.
What Sume Avatar 1.0 does not do: eight limits to check first
No streaming, no interruption, English-only speech in code, 720p, 4 to 60 seconds, one avatar per video. The limits of Sume Avatar 1.0 in one table.
Sume TTS voice then H3 Max lip sync: 40 seconds in 3 slices
H3 Max lip-sync accepts 5 to 14.8 s of audio. Split a 40 second TTS script into three sentence-based slices at $4.00 on 768p, and what to check.
Lip sync a Korean voice recording on Sume: which route, what it costs
Avatar Video is English only in code. For a Korean recording, Sume offers audio-driven routes: H3 Max lip-sync and VEED Fabric. Windows, rates and a test plan.
AI avatar video aspect ratios: 5 options, 720p only on Sume
Sume Avatar 1.0 talking videos support 1:1, 3:4, 9:16, 4:3 and 16:9 at 720p. How to pick a ratio for Reels, ads, feed posts and web pages.
Will an AI video model lip-sync a voice-over added afterwards?
No: Sume's docs say video models do not lip-sync to generated speech or a later voice-over. A talking face needs a still plus audio, or an avatar video.
Make an AI avatar from a selfie: the photo URL rules on Sume
Sume builds an avatar from a prompt, a profile or a photo. The photo must be a public HTTPS image URL; localhost, private and non-image URLs are rejected.
Preview an AI avatar video before paying for the full render
Sume avatar video previews make first-frame stills only. Approve them, then call generate-video; you can change the final quality tier without a new preview.
Recorded voice to talking face: Fabric or H3 Max lip sync on Sume?
Sume has two still-plus-audio routes: veed/fabric-1.0 for 1-300 s and MiniMax H3 Max Lip Sync for audio of 5-14.8 s. Choose by audio length and what you have.
Reuse one AI spokesperson across videos with an avatar handle
A Sume avatar_handle is a stable name for a ready avatar. Sume strips a leading @, so you create once and call the handle in every talking-video request.
AI avatar video length limit: Sume accepts 4 to 60 seconds
Sume Avatar 1.0 accepts scripts that it estimates at 4-60 seconds. What happens outside that window, and how to split a longer script into jobs.
Avatar face swap beta limits: 4 to 15 seconds, quality required
Sume Avatar Face Swap is Beta: a public HTTPS source video of about 4-15 seconds with audio, a required quality tier, and no prompt or aspect options.
Avatar video with a product image: the per-second price gap
On Sume Avatar 1.0 a product_image adds $0.010 to $0.030 per second by tier. For a 30-second spokesperson clip that is $0.30 to $0.90. Arithmetic inside.
Avatar video succeeded but captions failed: what to do on Sume
On Sume a caption-stage failure is soft: the avatar job can still succeed with a clean video_url and captions.status=failed. How to check it and add captions.
Video call avatar or scripted talking video: which do you need?
A real-time avatar answers people live; a scripted talking video is a file you render and review first. How to choose, and what Sume Avatar 1.0 covers.
Add a silent beat to an AI avatar video with voice type silence
In Sume multi-scene avatar videos a scene with voice type silence is a pause with no speech. It needs a duration and rejects script text. Rules and example.
Sume Avatar 1.0 ratios vs TikTok ad ratios: three overlap, two do not
Avatar 1.0 makes 1:1, 3:4, 9:16, 4:3 or 16:9 at 720p, 4 to 60 s. TikTok's non-Spark ad page lists 9:16, 16:9 and 1:1, so 3:4 and 4:3 need a crop.