Pinterest CSV publish date: UTC ISO format to schedule Sume clips
Pinterest bulk CSV publish dates use UTC like 2023-12-17T08:00:00, and a blank cell publishes now. Generate a week of schedule slots for finished Sume clips.

In a Pinterest bulk CSV, a future Publish date schedules the Pin, written in UTC like 2023-12-17T08:00:00, and an empty cell publishes immediately. Spread a batch across days in code, and render the clips first so the Media URLs are ready when you upload.
How does the cell behave?
Based on the bulk upload page.
| Cell value | Result |
|---|---|
| Blank | Publishes immediately |
Future UTC time such as 2023-12-17T08:00:00 | Scheduled |
How do I generate slots?
This script spaces 10 Pins across days at 08:00 UTC, two per day. Change the start date to a future one.
from datetime import datetime, timedelta
start = datetime(2030, 1, 1, 8, 0, 0)
per_day = 2
for i in range(10):
slot = start + timedelta(days=i // per_day, hours=(i % per_day) * 4)
print(i + 1, slot.strftime("%Y-%m-%dT%H:%M:%S"))What does Sume do here?
Sume only supplies the files. Because the Sume docs describe durable media URLs, the scheduled Pins can point at a render made well before the publish date, and you need not re-render when the slot arrives.
Sources
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