Use cases
Worked examples on Sume's catalog Formats and endpoints: product video and photography, try-on, app and product ads, logo animation, and more.
Start with Ready-made Formats for product video: the Sume Format catalog
Put a new picture on the TV or a frame in a room photo
Swap what is on a TV screen or in a picture frame in a room photo by sending the room first and your artwork second to Ideogram 4.5 on Sume. Cost and checks.
Remove a person or object from a finished clip with Gemini Omni edit
Delete a passer-by, a sign or a cable with one video_url request to Gemini Omni Flash 1.1. There is no mask field, so the prompt does the work. Cost per clip.
Investor update deck to a 15-second teaser: ten slides into Wan 3.0
Pick the ten slides that carry numbers and charts, send them to wan-3.0 as reference images, and ask for 15 s. $1.88 at 720p. Why charts need a real overlay.
Replace the view outside a window in an interior photo
Swap the scene seen through a window and keep the curtains, frame and room, then relight in a second pass. Ideogram 4.5 on Sume, with prompts and costs.
Animate 12 storybook pages as 5-second clips: Omni or MiniMax H3
A picture book with 12 illustrated pages, each animated for 5 seconds. Price per book on Gemini Omni Flash 1.1 and MiniMax H3 on Sume, and the input each takes.
Scam alert video for customers with an AI avatar: script rules
If scammers use your name, a 20-second avatar clip can warn customers. Script rules, the AI label, why it cannot verify anything, and cost by tier.
Change the name and number on a jersey photo, keep the lettering
Edit the name and number on a jersey or sign photo with Ideogram 4.5 on Sume: the prompt wording, the reference rules and what a low-tier test costs.
Four characters, two locations: a Wan 3.0 series bible in ten images
Wan 3.0 on Sume takes 10 reference images per job. Spend them as four characters at two views each plus two sets, and reuse the same set for every episode.
Photo to talking selfie clip: put the spoken line in the Omni prompt
fal's Omni 1.1 example ends its prompt with a quoted spoken line. Here is that pattern on Sume from a still, the cost of 6 seconds, and a transcript check.
Destination film from ten location photos with Wan 3.0 on Sume
Turn ten photos of a town into a 30-second film with wan-3.0 reference images: $3.75 at 720p, $7.50 at 1080p, and a prompt that needs a dawn-to-dusk arc.
A 2.5% word error rate is 25 wrong words per 1,000: plan the proofread
If a 2.5% WER held on your audio, a 1,000-word transcript would still carry about 25 wrong words. How to proofread and burn captions on Sume with script_text.
Photo to watercolor with ChatGPT Image 2: one reference, one prompt
The Sume docs use ChatGPT Image 2 with one reference photo and the prompt "make this scene look like a watercolor painting". The request and what to check.
Is 4:5 allowed as a TikTok in-feed ad? The page lists three ratios
TikTok's in-feed spec lists 9:16, 16:9 and 1:1 for non-Spark ads, not 4:5. Crop a 4:5 master to 1:1, or build a 9:16 canvas with Sume Timeline.
Seedance 2.5 Draft mode on Runway: 480p proofs, and 480p on Sume
Runway's Oct 2 changelog adds Seedance 2.5 Draft mode for 480p drafts. Sume's seedance-2.5 also renders at 480p through its API; here is how they differ.
MAI-Voice-2.1 is public preview, no SLA: plan ad voiceover around it
Microsoft's MAI-Voice-2.1 doc says public preview, no SLA. What that means for a campaign deadline, and how to keep a fallback voice ready.
SynthID on every Gemini TTS clip: keep the original file for ad review
Google marks every Gemini 3.8 TTS clip with SynthID and C2PA credentials. What that means for ad voiceovers, and what Sume docs do and do not say.
Facebook feed ad text 50-150 characters, headline 27: what Sume burns
Meta's Facebook feed video page lists 50-150 characters of primary text and a 27-character headline. Sume's burned captions never touch those ad fields.
"Keep the product identical": the Sume docs background-swap prompt
Sume docs use one prompt for a product edit: keep the product identical, swap the background. The request, the fields it needs, and what to check afterward.
Business Profile video takes 24-48 hours to show: plan the clip early
Google says Business Profile photos and videos can take 24 to 48 hours to appear; clips run up to 30 seconds and 75 MB at 720p or higher. A restaurant plan.
Meta feed video ads start at 1 second; so does Sume Timeline
Both Meta feed video pages list a 1-second minimum. Sume Timeline accepts 1 second of output and bills one rounded-up minute, $0.10, though models start at 4 s.
Pinterest Collections video: standard 4 s to 15 min spec, 2:3 hero
Pinterest says Collections follow its standard video spec: 4 seconds to 15 minutes, 2 GB, with a 2:3 ratio. Here is what a Sume render has to match.
Anime-style video prompt for Gemini Omni: cel look and limits
Get a hand-drawn anime look from Gemini Omni with art-direction words, a reference image option and a 5-second Sume request. Prices for drafts and finals.
Boutique dress try-on video from one garment photo on Sume
A small boutique can preview one dress on a person in a vertical video with the sume-virtual-try-on Format. What to send, what it is not, and the spend cap.
Car detailing before-after clip: first and last frame on Seedance 2
Use a dirty-car photo as the first frame and a finished-car photo as the last frame in one Seedance 2 job on Sume. Limits, request body, and what to check.
ChatGPT Images 2.5 Poster and Merch templates as API prompts
ChatGPT Images 2.5 added Poster and Merch templates. The API has no template field, so write the layout into the prompt and call openai/gpt-image-2.5 on Sume.
Film noir black-and-white AI video prompt for Gemini Omni
A black-and-white noir prompt for Gemini Omni Flash: lighting words, a no-dialogue sound line and a 10-second Sume request with prices for 720p and 1080p.
Foggy forest morning clip with ambient sound: Gemini Omni, 10s
Prompt a 10-second foggy forest mood clip in Gemini Omni with ambient birds and drips. Sume request, why people-free scenes are easier, and cost per resolution.
HVAC seasonal promo: 12 neighborhood versions in one Format bulk run
A heating and cooling company can queue a furnace-tune-up promo for 12 neighborhoods in one bulk run: concurrency, per-item input, and a spend cap per run.
Korean BBQ restaurant reel: korean-ad captions on spoken Hangul
Caption a restaurant reel with Korean speech using Sume's korean-ad style, language ko, and why slam or punch fails with Hangul. Request body and font choices.
Lofi rain-on-window loop with sound: Gemini Omni 10 seconds
Make a 10-second lofi rainy window clip with Gemini Omni on Sume. Ambient audio wording, one image as first and last frame for a loop, and the cost to draft.
Mortgage broker weekly rate update video: avatar, captions, review
A weekly 30-second rate update clip for a mortgage broker: avatar script, inline captions, scheduled Action, and a human compliance check before posting.
New business logo sting for reels: sume-logo-motion-design end card
Animate a supplied logo into a short ident for reels and ads with Sume's logo-motion Format, then attach it to every clip as an end card. Inputs and checks.
One 58-second vertical master that fits Shorts, Reels, and TikTok ads
A 58-second 1080x1920 master fits YouTube Shorts, the Reels 3-minute line, TikTok reservation and TopView, and Google's Shorts-ad guide. Render it and verify.
Online course trailer: avatar intro plus b-roll in one timeline render
Assemble a 30-second course trailer: an avatar intro, generated b-roll clips, and one audio spine rendered into a single MP4 with Sume's Timeline 1.0.
Personal trainer class promo: avatar hook, silent demo beat, CTA
Build an 11-second class promo for a fitness studio from three ordered scenes on one avatar, with a silence beat for the demo. Limits and request body included.
Photographer highlight reel: trim three clips, render one timeline
A freelance photographer or videographer can cut three client clips with video-trim and join them with a music bed in Timeline 1.0. Rates, limits, and rights.
POV hiking video prompt for Gemini Omni: handheld, breath, steps
Write a first-person POV trail clip for Gemini Omni: camera wording, body sounds, a 10-second 9:16 Sume request and its cost at 720p and 1080p.
Product turntable video from one photo with Gemini Omni
Ask Gemini Omni for a slow orbit around a product from a single photo, then check the back of the object. Sume request, a fallback, and 8-second prices.
Sneaker drop teaser in 6 seconds: Gemini Omni timecodes and cost
A 6-second vertical sneaker teaser built from a product photo and two timecoded beats in Gemini Omni on Sume, with 720p and 1080p prices and a Veo comparison.
Suno v6 retires earlier models: pin an engine id for ad music
Suno says previous models retire as v6 rolls out. If an ad needs the same bed next quarter, pin an explicit Music Router id on Sume instead of auto.
Cost of 100 AI avatar UGC ads: script to captions on Sume
100 fifteen-second avatar ads with captions cost $296.00 (Standard), $387.50 (Plus) or $845.00 (Max) on Sume, plus $0.95 once to create the avatar.
UGC-style ad without a creator: close-camera or usage demo?
Two Sume catalog Formats make UGC-style ads: sume-close-camera-ugc for a selfie testimonial and sume-product-usage-demo for hands-on use. How to choose one.
Wedding save-the-date video: photo to end card with Gemini Omni
Make an 8-second save-the-date by pinning a couple photo as first frame and a designed date card as last frame in Gemini Omni on Sume. Request and cost.
Save-the-date video from two photos: Wan 3.0 first and last frame
A 5-second save-the-date that travels between two photos costs 63 cents at 720p on Sume's wan-3.0. How frame_images works and what to avoid.
Write the music brief after the voiceover, using TTS timestamps
Lyria on Sume takes no duration field, only time ranges in the prompt. Generate the voiceover first, read its word timings, then write the section markers.
Airbnb house-rules video: an avatar in front of your living room
A short-term rental host can make a 9:16 house-rules video by placing a Sume avatar in front of a photo of the unit, using the talking-video photo scene input.
ASMR-style AI video prompt: Gemini Omni with sound, 10 seconds
Prompt Gemini Omni for ASMR-style clips with close hand movement and quiet foley. Sume request, why audio cannot be switched off, and what 10 seconds costs.
Five-lesson avatar onboarding series: one handle, safe retries
Plan an onboarding series of short Sume avatar videos: one handle, one script and idempotency key per lesson, a preview first, and captions on the final MP4.