Free trial day-3 nudge video: AI avatar onboarding clip and cost

A 20-second day-3 trial nudge from a Sume avatar: one action, one script, and per-signup cost on standard, plus and max. Render once, send to every cohort.

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A day-3 trial nudge should be one rendered clip sent to everyone, not one clip per user. A 20-second Sume avatar clip costs $3.68 on standard, $4.90 on plus or $11.00 on max, once, however many trial users receive it. Render it with POST /v1/avatar-1.0/talking-video; the avatar video docs list the fields.

One action per clip

Pick the single step that predicts a trial user comes back and make the clip about only that. Avoid claims about speed you have not measured; say what the user does, not how fast it feels. Version the clip name and idempotency key when the product screen changes.

Cost of one nudge

Rendered once and reused.

Avatar Video 1.0 cost of one 20-second onboarding nudge, no product image (read 2026-10-05)
QualityUSD per secondOne clip1 clips
standard0.184$3.68$3.68
plus0.245$4.90$4.90
max0.55$11.00$11.00

Request

Add product_image if you want a product visible; that adds a per-second rate.

curl -X POST https://api.sume.com/v1/avatar-1.0/talking-video \
  -H "Authorization: Bearer $SUME_API_KEY" \
  -H "Content-Type: application/json" \
  -H "Idempotency-Key: trial-day3-v1" \
  -d '{
    "avatar_handle": "onboarding_host",
    "aspect_ratio": "16:9",
    "quality": "standard",
    "script": "Day three of your trial. Most teams make their first video today. Open the playground, pick your avatar, paste a short script, and press generate. It takes about a minute. Stuck? Reply and we will help."
  }'

curl https://api.sume.com/v1/jobs/JOB_ID/status -H "Authorization: Bearer $SUME_API_KEY"
curl https://api.sume.com/v1/jobs/JOB_ID/result -H "Authorization: Bearer $SUME_API_KEY"

Sources

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