One 30-second AI ad every day for 30 days: what the month costs
A 30-second ad daily for 30 days is 900 seconds. At Sume's catalog rates that is $56.25 on Wan 480p, $112.50 on Wan 720p, or $189 on Kling 3 with audio.
Thirty ads of 30 seconds is 900 seconds of footage. Multiply by the per-second rate for the model you pick. All rates below are Sume billable rates read 2026-10-07, with no retakes.
| Model and tier | Cost per ad | 30 days | With 1 retake in 4 |
|---|---|---|---|
| Wan 3.0 480p | $1.875 | $56.25 | $70.3125 |
| Wan 3.0 720p | $3.75 | $112.50 | $140.625 |
| Wan 3.0 1080p | $7.50 | $225.00 | $281.25 |
| H3 Max 768p | $3.00 | $90.00 | $112.50 |
| Kling 3 silent | $4.20 | $126.00 | $157.50 |
| Kling 3 with audio | $6.30 | $189.00 | $236.25 |
Notes on the table
Wan 3.0 takes 2 to 30 seconds in one job, so each ad is one job. H3 Max and Kling top out at 15 seconds, so each ad is two jobs that you join, and the Timeline render adds $0.10 per output minute, or $3.00 over the month.
The retake column adds a quarter on top. Change the 1.25 to your own redo rate.
Sources
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