Luma Ray 3.2 HDR costs 2x SDR and EXR 3x: 5 s at 720p and 1080p

Luma lists a 5 s Ray 3.2 clip at $0.30 SDR, $0.60 HDR and $0.90 HDR plus EXR at 720p; $1.20, $2.40 and $3.60 at 1080p. Sume does not list Luma.

5 min readSume
All posts

Luma's Ray 3.2 price table lists a 5 second clip at 720p for $0.30 in standard dynamic range, $0.60 in HDR and $0.90 in HDR plus EXR. At 1080p the same three tiers are $1.20, $2.40 and $3.60. So HDR is twice the SDR price and HDR plus EXR is three times, at both sizes. Sume does not list a Luma model.

The ladder

Prices are for a 5 second clip, from Luma's own pricing page.

Luma Ray 3.2, 5 second clip, read 2026-10-08
Output720p1080pMultiple of SDR
SDR$0.30$1.201x
HDR$0.60$2.402x
HDR plus EXR$0.90$3.603x

Add-ons priced separately

Luma also lists extend and reframe jobs. Extend is priced per job at $0.15 for 540p, $0.30 for 720p and $1.20 for 1080p. Reframe is priced per second: $0.03 at 360p, $0.06 at 540p, $0.12 at 720p and $0.36 at 1080p.

Luma Ray 3.2 extend and reframe, read 2026-10-08
Job360p540p720p1080p
Extend, per jobNot listed$0.15$0.30$1.20
Reframe, per second$0.03$0.06$0.12$0.36

What it means on Sume

Sume's price table lists no HDR or EXR tier for any video model. If you need HDR or EXR delivery from Luma, buy it from Luma. If an SDR master is enough, the same 5 seconds at 720p on Sume costs $0.625 for Wan 3.0, $0.625 for Gemini Omni Flash 1.1 and $0.375 for MiniMax H3 at 768p, against Luma's $0.30 SDR.

A 100 clip SDR batch at 1080p costs 100 x $1.20 = $120 on Luma and 100 x $1.25 = $125 on Wan 3.0 through Sume. The same batch in Luma HDR would be $240. The HDR and EXR export page states what Sume outputs.

Budget examples

For a batch of fifty 5 second clips at 1080p, SDR costs 50 x $1.20 = $60.00, HDR costs 50 x $2.40 = $120.00 and HDR plus EXR costs 50 x $3.60 = $180.00. At 720p the same batches cost $15.00, $30.00 and $45.00.

Decide the delivery format before you generate. Moving from SDR to HDR doubles the bill, and re-rendering a finished set because the delivery spec changed is the expensive way to learn it. If a client asks for HDR, get the spec in writing first.

Which tier to buy

SDR is the default for social, web and most paid placements, and it is the only tier you can compare directly with Sume's rates. HDR is for screens and workflows that carry it end to end. EXR is a grading format: it is worth paying for when a colorist will work on the frames and not for a clip that goes straight to a feed.

A simple rule keeps the bill down: generate in SDR while you pick the shot, then re-run only the chosen shot at HDR or EXR. If you try twelve takes in SDR at 720p and re-run one in HDR plus EXR, the total is 12 x $0.30 + $0.90 = $4.50, against 12 x $0.90 = $10.80 if every take is generated at the top tier.

Check the add-on prices, too. An extension at 720p is $0.30 and a reframe is $0.12 per second, so reframing a 5 second clip is 5 x $0.12 = $0.60, twice the price of the SDR clip itself. Add these to the plan before you quote a job.

Sources

Related posts

More in Pricing

All Pricing posts

Written by Sume