Cinematic studio commercial Format for a holiday tech gift teaser

What the Format is for

sume-cinematic-studio-commercial makes "a finished cinematic studio commercial with premium lighting, macro product detail, precise art direction, and a high-end camera move". It lists flagship product launches, technology ads, luxury objects and polished brand campaigns.

A gadget gift teaser is one object and one move. Describe the surface finish, the light and the single camera move, and leave story out; the Format is for a studio shot, not a narrative.

A call you can run

Send the creative direction in instruction and any product or person image in attachments (images only, up to 30, public HTTPS). The run is one unattended turn, so name everything it needs to choose. generation_spend_cap_usd bounds the generation spend, and a Format without its own cap inherits $400, with $500 the platform maximum.

curl -sS -X POST "https://api.sume.com/v1/formats/sume/sume-cinematic-studio-commercial/runs" \
  -H "Authorization: Bearer $SUME_API_KEY" \
  -H "Content-Type: application/json" \
  -H "Idempotency-Key: tech-gift-1" \
  -d '{
    "instruction": "Wireless earbuds in a polished charging case on black glass, macro slide across the lid, cool rim light, end on the logo plate. 9:16.",
    "attachments": [{ "type": "input_image", "image_url": "https://cdn.example.com/earbuds.png" }],
    "generation_spend_cap_usd": 40
  }'

Cinematic or plain product commercial

Two Formats look close. Choose by how much camera and material work the object needs; both descriptions are from the Sume catalog.

After the run

A finished run gives primary_output_url and artifacts[]. Media is mirrored to durable media.sume.com URLs, and anyone who holds a URL can open it. Poll the run or pass communication.webhook_url to receive format.run.terminal. To change the result, start a new run with previous_run_id rather than a new brief from zero.