Bookkeeper year-end checklist video: English avatar, 45 s, $11.03

A bookkeeper can send clients a 45-second year-end checklist video with an Avatar 1.0 presenter for $11.03 at plus tier. What to say, what to leave out.

4 min readSume
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A bookkeeper can send clients one 45-second year-end checklist video from an Avatar 1.0 presenter, which costs $11.025, or $11.03, at the default plus tier. Standard tier is $8.28 and max is $24.75 for the same 45 seconds.

The video is a reminder, not advice. It tells clients what to gather and when to send it, which is exactly the part of the job that repeats every year. Tax rules and deadlines are specific to a country and a client, so the script points to your own checklist rather than stating rules.

What belongs in 45 seconds

A good checklist video names four or five items and one deadline you set. For example: bank and card statements, payroll summaries, receipts over a threshold you choose, a list of assets bought, and loan statements. Close with how to send them and by what date. These are things a bookkeeper asks for; they are not tax conclusions.

Keep any rule, rate or filing deadline out of the script unless you read it that week from the official source and put the date in the video. Rules change, and a clip stays in inboxes for years. A stable script that says "send me these items by January 10" ages better than one that explains thresholds.

  • Include: your document list, your deadline, your contact method.
  • Leave out: tax rates, filing positions, anything a client could rely on as advice.
  • Add a line saying the video is a reminder and your own checklist governs.

Cost by tier

Avatar 1.0 talking video is priced per second and depends on the tier (read 2026-10-10, Avatar video docs). No product image is needed, so use the first column. The talking video accepts 4 to 60 seconds, so 45 seconds is well inside.

Create the presenter once for $0.95 and reuse it every season.

45-second year-end video, no product image (read 2026-10-10)
TierPer second45 s clip
standard$0.184$8.28
plus (default)$0.245$11.03
max$0.55$24.75

Why an avatar and not a screen recording

Avatar 1.0 is English-only and voice cloning is app-only, so the presenter will not be you. For many bookkeepers that is the point: the same polite clip goes to every client with no filming day. If you want your own face and voice, record yourself. If you want a voice-only version with no presenter, the text-to-speech route costs $0.0475 per 1,000 characters, and a 45-second script of about 700 characters is about 3 cents.

A presenter with captions is the better choice for email, since many clients open it at their desk with the sound off. Burn captions with the video captions job at $0.20.

Script outline and length

Forty-five seconds is roughly 110 to 130 spoken words. Open with one sentence on why: "Year-end is easier when everything arrives together." Then list the items in plain order, one short sentence each, and close with the date and the way to send them. Avoid acronyms that vary by country, and avoid anything that sounds like a promise about a refund or a bill.

Create separate scripts for separate client types, such as sole traders and small shops, because their lists differ. Each script is another 45-second render, so budget for it: three variants at plus tier are 3 x $11.03 = $33.09. If most of your clients need the same list, one video is enough and the cost stays at $11.03 for the season.

Rollout

Make one clip in November, send it with the checklist as a PDF, and reuse the presenter in January for a deadline reminder. Review each script for accuracy before you queue it, since the avatar will say whatever the text says.

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Written by Sume