AI avatar objection handling clips for sales reps: 3 examples

Three short answer clips a rep can send after a buyer raises price, security or timing. Scripts sized by 2.8 words a second, the cost, and the review rule.

4 min readSume
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Make one short clip per objection, written by the person who owns the answer, and send it only after the buyer has raised that objection. A 12-second avatar clip holds about 33 words, which is enough to state a position and point to the next step, not to argue a case.

The reason to keep them short is review. A rep can read 33 words in seconds, check each claim against a published document, and approve it. A 60-second pitch gets skimmed, and a skimmed script is how a wrong number reaches a buyer.

Three clips, sized

The scripts are examples to show sizing. Replace the claims with your own approved language.

Objection clips sized for 7 to 8 seconds each, read 2026-10-06. Words follow the 2.8 words a second estimate in the Sume avatar workflow code; costs use the per-second rates in the pricing code.
ObjectionDraft script (words)Standard costPlus cost
PricePricing is per use, so you pay for what you render. I will send the exact numbers with this note. (20 words, 8 s)about $1.47about $1.96
SecurityOur security details are in one document. I am attaching it and our contact can walk your team through it. (20 words, 8 s)about $1.47about $1.96
TimingIf next quarter fits better, tell me the date and I will hold the plan until then. (17 words, 7 s)about $1.29about $1.71

Scripts below the 4 second floor and above the ceiling

Under about 11 words the estimate falls under 4 seconds and the request is refused. Over about 168 words it passes 60 seconds and is refused too. The scripts above sit between the two, so the cost is predictable.

The words must be true. Claims about price or security should be copied from documents your company already publishes, and anything a customer relies on needs a person's sign-off before the render.

Workflow

Pick the quality tier by audience: standard for an internal review, plus for most customer sends, max when a clip will be reused widely.

  • Create the avatar once and reuse the handle across all three clips.
  • Run a preview and check the first frame, since a script change needs a new preview.
  • Render at standard for internal drafts and move to plus or max for what leaves the building.
  • Turn on inline captions so a buyer can watch in a meeting without sound.
  • Send the clip with a real note. The clip is not the reply.

What not to do

Do not put a competitor's name or price in a clip. Do not generate a clip for an objection the buyer has not raised, because it plants a doubt. And do not let the avatar sound like a named executive who has not agreed to be represented.

Sources

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