Water-splash hero Format: a winter-hydration skincare still
Make a dramatic water-splash hero image of a hydrating skincare product with Sume's water-splash-hero image Format, for a winter-dry-skin push.

What the Format is for
sume-water-splash-hero makes "a finished beauty product hero image with a dramatic water splash, suspended droplets, fresh lighting, and premium package focus" for hydrating skincare, cleanser, toner and freshness-led campaigns. It is an image Format, not for motion deliverables.
Cold-weather dry skin is a freshness story, which suits droplets and a clean package. Send the product photo as the attachment so the packaging stays accurate.
A call you can run
Send the creative direction in instruction and any product or person image in attachments (images only, up to 30, public HTTPS). The run is one unattended turn, so name everything it needs to choose. generation_spend_cap_usd bounds the generation spend, and a Format without its own cap inherits $400, with $500 the platform maximum.
curl -sS -X POST "https://api.sume.com/v1/formats/sume/sume-water-splash-hero/runs" \
-H "Authorization: Bearer $SUME_API_KEY" \
-H "Content-Type: application/json" \
-H "Idempotency-Key: splash-1" \
-d '{
"instruction": "Hydrating cream jar mid-splash, suspended droplets, cool light, package sharp and centred. 4:5.",
"attachments": [{ "type": "input_image", "image_url": "https://cdn.example.com/cream-jar.png" }],
"generation_spend_cap_usd": 40
}'Match the image Format to the product
The beauty image Formats each stage a different cue. Choose the one whose motion-in-a-still matches how the product is used; descriptions below are from the Sume catalog.
| Format | Cue |
|---|---|
| sume-water-splash-hero | dramatic splash, suspended droplets; hydrating skincare, cleanser, toner |
| sume-toner-pour | a pour |
| sume-serum-drip | a drip |
| sume-cream-squeeze | a squeeze |
After the run
A finished run gives primary_output_url and artifacts[]. Media is mirrored to durable media.sume.com URLs, and anyone who holds a URL can open it. Poll the run or pass communication.webhook_url to receive format.run.terminal. To change the result, start a new run with previous_run_id rather than a new brief from zero.
Sources
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Written by Sume