Text to speech commercial use: what the terms allow
Whether you can use text to speech audio commercially is set by the tool's terms and plan. What Sume's terms say, and what to check for a cloned voice.

Whether you can use text to speech audio commercially is decided by the terms of the tool you generate it with and the plan you are on, not by the voice model. Sume's terms say Sume does not claim ownership of generated outputs and that paid plans include commercial use, and they make you responsible for having permission for any voice you submit.
The clauses below are quoted from the Sume Terms of Service and the FAQ on Pricing, and the voice fields from the TTS schema in the Sume API reference (see API reference), all read on 2026-09-29. This is what the terms say, not legal advice; for a specific campaign, ask a lawyer.
What do Sume's terms say about commercial use?
There is no separate clause for speech: the generated-outputs clause covers all generated outputs created for your account, video or audio. AI video generator for commercial use compares those terms with other video tools; the clauses that matter for a voiceover are these:
| Topic | What the text says |
|---|---|
| Ownership | Subject to your compliance with the terms and applicable law, Sume does not claim ownership of generated outputs created for your account. |
| Commercial use | Paid plans include commercial use as described on the pricing page. The pricing FAQ lists commercial use among what paid plans add. |
| Your input | You retain ownership of what you submit, including scripts and voice input. |
| Voices and likeness | You represent that you have all rights and permissions for what you submit, including permission to use any person's likeness or voice. |
| Review | You are responsible for reviewing outputs before publication, distribution, or commercial use. |
| Origin | Do not use the Services to mislead people about the origin, sponsorship, approval, or authenticity of generated media. |
Can I use free text to speech for commercial use?
Check the plan, not just the tool. Sume's terms tie commercial use to paid plans "as described on the pricing page", so read that page for the plan you are on before you publish.
Can I use a cloned voice in an ad?
Under Sume's terms, only with permission from the person whose voice it is. The terms ask you to represent that you have permission to use any person's voice you submit, and the acceptable-use rules say not to submit voices you do not have permission to use. That applies to the audio you clone from, not only to the finished ad.
- Cloning is done in the Sume app (Assets → Voices, from an upload or a recording). The API then takes the clone's
voi_id asvoice.id. - Or send an avatar's
avatar_idoravatar_handle, and Sume resolves that avatar's voice. The same permission rule covers any avatar you created from a real person. - For your own voice, see AI voiceover with my own voice.
What should I check before an AI voiceover ships?
- Your plan includes commercial use, per the pricing page.
- You have permission for every voice and likeness you submitted, and the rights to the script.
- Someone has listened to the final audio. The terms call outputs synthetic and say they may be inaccurate, unexpected, or unsuitable for a particular use.
- Nothing in the ad presents the voice as a real person's endorsement they didn't give.
- The platform's own rules on AI content; YouTube's AI content policy is one example.
Sources
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Written by Sume