Target Circle Deal Days Oct 6-7: one master video, two cutdowns

Target Circle Deal Days run October 6-7 and Prime's event falls the same days. Cut one master video into a 15 s and a 6 s version with Sume's video-trim.

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Target's release says Circle Deal Days return October 6-7, 2026, with Circle 360 early access on October 5. Amazon's Prime Big Deal Days fall on the same two days. If you sell in both places, make one master video and cut it twice with POST /v1/video-trim, instead of generating two videos.

Target facts are from its press release, read 2026-10-01. Sume facts are from Video trim. Target's page does not list ad specs, so check the destination's rules before you cut.

What are the dates?

Event dates, read 2026-10-01
DateEvent
October 5Target Circle 360 early access
October 6-7Target Circle Deal Days
October 6-7Amazon Prime Big Deal Days

How do I cut the master twice?

Import the master to media.sume.com, then send two trim requests with different start and duration values. Each is a separate job at $0.02. The cut can be 0.2 to 900 seconds, and audio is keep or drop.

for D in 15 6; do
  curl -X POST https://api.sume.com/v1/video-trim \
    -H "Authorization: Bearer $SUME_API_KEY" \
    -H "Content-Type: application/json" \
    -H "Idempotency-Key: deal-days-$D" \
    -d "{
      \"video_url\": \"https://media.sume.com/artifacts/artf_demo/master.mp4\",
      \"start\": 0,
      \"duration\": $D
    }"
done

What about the exact claims?

Keep prices and dates out of the video itself, since they change; put them in the placement's text fields. A master that is already tuned for one shopper surface is covered in Prime Big Deal Days bulk videos. Confirm Target's current terms on its page.

Sources

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