Price per finished video: Predis, Submagic, Zebracat vs Sume

Pricing pages sell plans, not videos. To compare, you have to divide. On the pages read today, Predis Core lists about 33 videos for $32 monthly, Submagic lists 15, 40 and 100 videos across its Starter, Pro and Business plans at $19, $39 and $69 monthly, and Zebracat lists 15 and 40 videos at $39 and $99. Here are those quotients next to Sume's per-job prices.

The division

Each row is the monthly price over the listed video count. Length limits differ: Submagic lists maximum video lengths of 2, 5 and 30 minutes on those plans, and I did not read length limits for the others.

Sume's side of the table

Sume's price depends on what the video is. A Timeline render of a 30-second clip you supply is $0.10, a short voice line is about $0.02, and the captions job is $0.20, so $0.32 for a captioned 30-second video made from existing footage. A 30-second talking avatar ad at the standard tier is $5.52, and the plus tier at $0.245 per second is $7.35. Prices are per job, not per month.

The caveat

A per-video price from a plan assumes you use every video in the plan. Using 8 of Submagic Pro's 40 videos makes the real price $4.88 each, since you still pay $39. The same goes for credits. A metered price is the real price, because you only pay for what runs.

• Compare on the video you actually make: a captioned clip, a template promo and a talking avatar ad are different products.
• Compute your own utilisation: videos made divided by videos listed.
• Remember the plan's length limits, and what a video counts as.
• Treat the table as a starting list, then price one real video on each.