A 50-second ad with 8 b-roll clips and 12 stills: $15.91
One 50-second spokesperson ad on Sume: avatar standard tier, 8 Wan 3.0 b-roll clips, 12 GPT Image 2.5 stills and a new avatar come to $15.91.
One 50-second spokesperson ad costs $15.91 on Sume when it uses a new avatar on the standard tier, 8 five-second Wan 3.0 b-roll clips at 720p and 12 medium-quality GPT Image 2.5 stills. The avatar video is most of it.
Line items
Every line is a Sume list price read on 2026-10-09: Avatar Video standard at $0.184 per second, avatar creation at $0.95, Wan 3.0 720p five-second clips at $0.63 each, and medium 16:9 stills at $0.06 each.
| Item | Quantity | Unit price | Subtotal |
|---|---|---|---|
| New avatar | 1 | $0.95 | $0.95 |
| Avatar video (standard) | 50 s | $0.184/s | $9.20 |
| Wan 3.0 720p clips | 8 x 5 s | $0.63 | $5.04 |
| GPT Image 2.5 medium stills | 12 | $0.06 | $0.72 |
| Total | $15.91 |
Reusing the avatar
The avatar is a one-time cost. Ten ads in the same format reuse it, so ten cost $150.55 rather than $159.10. Narration is not a separate line because the avatar video speaks the script.
Each job reserves its price at submit and refunds it on failure, so a failed job does not change the total above. Avatar Video accepts scripts of 4 to 60 seconds.
Sources
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Written by Sume