ElevenLabs v4 launch discount ends Oct 12: budget the price jump

Digital Applied lists ElevenLabs v4 at $0.08 per 1,000 characters and Turbo at $0.04, with a 72% launch discount through 2026-10-12 that brings them to $0.022 and $0.011. After the date, the listed rates apply, so a job that costs $22 per million characters on v4 during the promotion costs $80 afterwards. Plan any large batch to finish before 2026-10-12 or budget at the full rate.

These figures come from a third-party tracker, not the vendor's pricing page, so confirm them in your own ElevenLabs account before you commit budget.

What does a million characters cost?

The arithmetic is plain: rate per 1,000 characters times 1,000.

Should I rush a batch before the date?

Only if the text is final. A rushed batch with script errors costs the discounted rate again to redo. Freeze the script, listen to a sample, then run the whole job. Also confirm the 10,000-character per-generation limit Higgsfield's changelog reports, since long scripts must be split.

What if I want a provider that is not tied to a promotion?

Keep the audio step behind a function with the provider, voice, text and job id logged. Sume's TTS 1.0 takes a transcript up to 20,000 characters through POST /v1/tts-1.0/generate and returns a job; this page does not quote a Sume dollar rate because the docs do not publish one. Ask for a trial and read the billed amount.